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    I think the reason it's hit-or-miss is because it's entirely
    capricious. The premise is that three websites (I had only two in a
    refusal recently) are somehow representative of an entire industry,
    which is just silly. I can't imagine <i>any</i> industry where
    three websites could be considered representative. So it just boils
    down to an examining attorney's sensibility, fed by the fear that
    their action will be reviewed and their work deemed inadequate and a
    natural inclination to want to be right. <br>
    <br>
    I'm curious when they look for related goods and services. If there
    are two identical marks, do they always look for proof of
    relateness, no matter how distant they are? Dolls and nuclear
    reactors? How do they decide they need to do the web search? I've
    also had the searches generalized way beyond the actual goods and
    services, e.g., "counseling services in the field of baldness"
    reduced to "counseling services," with a claim that it's proof that
    baldness counseling is related to therapeutic horseback riding
    services because they're both counseling (not the actual services,
    but you get the point). There <i>is</i> a precedential opinion for
    that one, <i>In re OSF Healthcare System,</i> 2023 USPQ2d 1089
    (TTAB 2023).<br>
    <br>
    Pam<br>
    <br>
    <div class="moz-signature">Pamela S. Chestek<br>
      Chestek Legal<br>
      300 Fayetteville Street<br>
      Unit 2492<br>
      Raleigh, NC 27602<br>
      <a class="moz-txt-link-abbreviated" href="mailto:pamela@chesteklegal.com">pamela@chesteklegal.com</a><br>
      (919) 800-8033<br>
      <a class="moz-txt-link-abbreviated" href="http://www.chesteklegal.com">www.chesteklegal.com</a><br>
      <br>
    </div>
    <div class="moz-cite-prefix">On 2/8/2024 1:26 PM, Scott Landsbaum
      via E-trademarks wrote:<br>
    </div>
    <blockquote type="cite"
cite="mid:CAKHKrb4vNdOvO_XefZ6xAv7G6=BoXeuCH5jBLJ2kB0QCfZtqXw@mail.gmail.com">
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      <div dir="ltr">In my experience it's very hit or miss as to
        whether an examiner is open to competing evidence of multiple
        registrations for the same mark for different goods by different
        owners to overcome a 2(d) refusal.  Maybe 20% of the time it
        works and the rest it doesn't.  And of course this has become
        extremely difficult because it's so easy, at least in the
        consumer products field where massive brands produce almost
        everything, for an examiner to find 3 examples of any two goods
        sold under the same mark and then issue a refusal.  Quite
        frustrating.<br clear="all">
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                                          <div style="font-size:12.8px"><span
style="color:rgb(0,0,0);font-size:12.8px">Regards,</span><br>
                                          </div>
                                          <div style="font-size:12.8px"><span
style="color:rgb(102,102,204)"><font color="#000000">Scott</font></span></div>
                                          <div style="font-size:12.8px"><br>
                                          </div>
                                          <div style="font-size:12.8px"><span
style="color:rgb(102,102,204);font-size:12.7273px">Scott Landsbaum, Inc.</span></div>
                                          <div style="font-size:12.8px"><span
style="color:rgb(102,102,204)"><a href="tel:323-314-7881"
                                                value="+13233147881"
style="color:rgb(17,85,204)" target="_blank" moz-do-not-send="true">323-314-7881</a> /
                                              f 323-714-2454 </span></div>
                                          <div style="font-size:12.8px"><span
style="color:rgb(102,102,204)">8306 Wilshire Blvd., Suite 420, Beverly
                                              Hills, CA  90211</span></div>
                                          <div style="font-size:12.8px"><span
style="font-size:12.8px;color:rgb(102,102,204)"><a
href="http://www.scottlandsbaum.com/" style="color:rgb(17,85,204)"
                                                target="_blank"
                                                moz-do-not-send="true">www.scottlandsbaum.com</a> / </span><font
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      <div class="gmail_quote">
        <div dir="ltr" class="gmail_attr">On Thu, Feb 8, 2024 at 1:15 PM
          Pamela Chestek via E-trademarks <<a
            href="mailto:e-trademarks@oppedahl-lists.com"
            moz-do-not-send="true" class="moz-txt-link-freetext">e-trademarks@oppedahl-lists.com</a>>
          wrote:<br>
        </div>
        <blockquote class="gmail_quote"
style="margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,204);padding-left:1ex">
          <div> I believe the question was about relatedness of the
            goods and services, though, not distinctiveness of the mark.
            I have been mulling whether one could find a way to import
            the similar standard into relatedness of goods though.<br>
            <br>
            Pam<br>
             <br>
            <div>Pamela S. Chestek<br>
              Chestek Legal<br>
              300 Fayetteville Street<br>
              Unit 2492<br>
              Raleigh, NC 27602<br>
              <a href="mailto:pamela@chesteklegal.com" target="_blank"
                moz-do-not-send="true" class="moz-txt-link-freetext">pamela@chesteklegal.com</a><br>
              (919) 800-8033<br>
              <a href="http://www.chesteklegal.com" target="_blank"
                moz-do-not-send="true">www.chesteklegal.com</a><br>
              <br>
            </div>
            <div>On 2/8/2024 12:34 PM, Sam Castree via E-trademarks
              wrote:<br>
            </div>
            <blockquote type="cite">
              <div dir="ltr">
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px">Dear Diana,</span></div>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px"><br>
                  </span></div>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px">I've had this issue a handful
                    of times, although usually the examiner only
                    provides maybe 2 or 3 examples.  I provide a dozen
                    or two counterexamples, and I lead with this
                    paragraph:</span></div>
                <blockquote
style="margin:0px 0px 0px 40px;border:none;padding:0px">
                  <div class="gmail_default"
style="font-family:"times new roman",serif">
                    <p
style="margin:0in;font-size:12pt;font-family:"Times New Roman",serif">"Applicant
                      acknowledges that the PTO's allowance of prior
                      third-party registrations is not <i>per se</i>
                      binding on registrations by later applicants. 
                      Nevertheless, third-party registrations can be
                      relevant to show whether <i>a mark, or a portion
                        thereof, is descriptive or suggestive</i>.  TMEP
                      § 1207.01(d)(iii); <i>see also, e.g., Jack
                        Wolfskin Ausrustung Fur Draussen GmbH & Co.
                        KGAA v. New Millennium Sports</i>, S.L.U. 797
                      F.3d 1363 (Fed. Cir. 2015).  Moreover, the Federal
                      Circuit “encourages the PTO to achieve a uniform
                      standard for assessing registrability of marks.” <i>In
                        Re Nett Designs</i>, 236 F.3d 1339, 1342 (Fed.
                      Cir., 2001). Thus, in the interest of maintaining
                      uniform standard of registrability, <span
                        style="font-size:12pt">Applicant submits that <i>[word]</i>,
                        when applied to <i>[goods]</i>, is at least
                        suggestive, rather than merely descriptive."</span></p>
                  </div>
                </blockquote>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px"><br>
                  </span></div>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px">It's worked pretty well for
                    me.</span></div>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px"><br>
                  </span></div>
                <div class="gmail_default"
                  style="font-family:"times new roman",serif"><span
                    style="font-size:16px">Cheers,</span><br>
                </div>
                <div>
                  <div dir="ltr" class="gmail_signature">
                    <div dir="ltr">
                      <div
style="color:rgb(34,34,34);font-family:tahoma;font-size:medium"><span
style="font-family:"times new roman",serif"><span
                            style="font-size:16px"> </span></span></div>
                      <div
style="color:rgb(34,34,34);font-family:tahoma;font-size:medium"><span
style="font-family:"times new roman",serif"><span
                            style="color:rgb(255,102,0);font-size:12pt">Sam<span> Castree,
                              III</span></span></span></div>
                      <div
style="color:rgb(34,34,34);font-family:tahoma;font-size:medium"><span
style="font-family:"times new roman",serif"><span
                            style="color:rgb(255,102,0);font-size:12pt"><br>
                          </span></span></div>
                      <div style="color:rgb(34,34,34);font-size:medium"><font
                          face="times new roman, serif"><span
                            style="color:rgb(255,102,0);font-size:12pt"><span><i>Sam
                                Castree Law, LLC</i></span></span></font></div>
                      <div style="color:rgb(34,34,34)"><font
                          face="times new roman, serif"><span
                            style="color:rgb(255,102,0)"><span><span
                                style="font-size:12pt"><i>3421 W. Elm
                                  St.</i></span></span></span></font></div>
                      <div style="color:rgb(34,34,34)"><font
                          face="times new roman, serif"><span
                            style="color:rgb(255,102,0)"><span><span
                                style="font-size:12pt"><i>McHenry, IL
                                  60050</i></span></span></span></font></div>
                      <div style="color:rgb(34,34,34)"><font
                          face="times new roman, serif"><span
                            style="color:rgb(255,102,0)"><span><span
                                style="font-size:12pt"><i>(815) 344-6300</i></span></span></span></font></div>
                    </div>
                  </div>
                </div>
              </div>
              <br>
              <div class="gmail_quote">
                <div dir="ltr" class="gmail_attr">On Thu, Feb 8, 2024 at
                  1:36 PM diana <a href="http://lo-dp.com"
                    target="_blank" moz-do-not-send="true">lo-dp.com</a>
                  via E-trademarks <<a
                    href="mailto:e-trademarks@oppedahl-lists.com"
                    target="_blank" moz-do-not-send="true"
                    class="moz-txt-link-freetext">e-trademarks@oppedahl-lists.com</a>>
                  wrote:<br>
                </div>
                <blockquote class="gmail_quote"
style="margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,204);padding-left:1ex">
                  <div>
                    <div dir="ltr">
                      <div><span
style="font-family:Aptos,Aptos_EmbeddedFont,Aptos_MSFontService,Calibri,Helvetica,sans-serif;font-size:12pt;color:rgb(0,0,0)">Interested
                          in whether anyone has successfully persuaded
                          TTAB that their volume of evidence in a 2(d)
                          outweighs the examiner's. Overall issue is
                          that the USPTO appears to have inconsistent
                          practice history. Examiner has refused
                          registration because an identical mark exists
                          in another class, and there are a variety
                          examples of companies providing both types of
                          goods. On the other hand, there are a
                          substantial number of counter-examples of
                          coexistence, i.e., Company 1 sells goods in
                          one of the classes, Company 2 sells goods in
                          the other class, mark is identical, and they
                          coexist, without 2(d) ever being issued. 
                          Examiner has issued 2(d) and is sticking by
                          it, indicating that not bound by what other
                          examiner do. The evidence in terms of USPTO
                          records is conflicting, and the USPTO practice
                          is inconsistent, with many records on both
                          sides. Does something like this get resolved
                          on each examiner's whim, or is there something
                          more predictable and orderly? Thank you!</span></div>
                      <div><span
style="font-family:Aptos,Aptos_EmbeddedFont,Aptos_MSFontService,Calibri,Helvetica,sans-serif;font-size:12pt;color:rgb(0,0,0)"><br>
                        </span></div>
                      <div><span
style="font-family:Aptos,Aptos_EmbeddedFont,Aptos_MSFontService,Calibri,Helvetica,sans-serif;font-size:12pt;color:rgb(0,0,0)">Diana
                          Palchik</span></div>
                      <div><span
style="font-family:Aptos,Aptos_EmbeddedFont,Aptos_MSFontService,Calibri,Helvetica,sans-serif;font-size:12pt;color:rgb(0,0,0)"><a
                            href="http://palchik.net" target="_blank"
                            moz-do-not-send="true">palchik.net</a></span></div>
                    </div>
                    -- <br>
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