[E-trademarks] Trade Show booth as specimen

Fri Dec 15 20:34:27 EST 2023

Same

Best regards,

Dale

C. Dale Quisenberry
Quisenberry Law PLLC
832.680.1000

Sent from my iPhone

On Dec 15, 2023, at 7:33 PM, John Smith via E-trademarks <e-trademarks at oppedahl-lists.com> wrote:

Regarding #2, I have successfully submitted photo(s) showing the goods inside/around the booth when the booth bears the mark.  Depending upon the booth layout and good, I sometimes have to submit a few pictures.  The first is a wide-angle shot that captures both the mark and good in the same frame, followed by additional narrow-angle detailed shots showing the mark and good individually.

Also, if sales literature near the product bears the mark, then a picture showing the literature by the good should be a sufficient specimen.  At most, you would also have to submit a copy of the literature and a picture of the good if it is hard to make out all of the details in the first picture.

Thanks,

John

On Wed, Dec 13, 2023 at 8:05 PM carla calcagno via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:
Based on this email string, there appear to be three different scenarios here;

1. Advertising your own services at a trade show ( e.g. ABC accounting or financial sponsorship of races).  No point-of-sale display is required.
2. Advertising your own goods ( e.g tires)  at a  trade show,  without the branded tire or a photo of the branded tire  at the trade show, and only relying on a photo of the booth with the mark, but not an opportunity for consumers to purchase goods through the show. The cases of which I am aware require that point of sale display exists for the specimens showing the sale of one's own goods.
3. Promoting the goods of another at a trade show - This is a service and no point of sale display issue arises.

I think the TMEP Section previously referred to and the cases cited there are pretty clear as to what the USPTO may expect. The issue is getting the Examiners to understand what you are submitting and how it fits within the case law.

On Wed, Dec 13, 2023 at 6:48 PM Crane, Susan via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:
In which case you simply need to explain that in the description of the specimen (or response to office action), because in context, the connection of the mark to the services would be clear to the consumer.

Susan L. Crane
Group Vice President, Legal
Intellectual Property, Brands & Marketing

Wyndham Hotels & Resorts, Inc.
22 Sylvan Way
Parsippany, NJ 07054
O (973) 753-6455
M (973) 879-3420
Susan.Crane at wyndham.com<mailto:Susan.Crane at wyndham.com>

From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com<mailto:e-trademarks-bounces at oppedahl-lists.com>> On Behalf Of Scott Landsbaum via E-trademarks
Sent: Wednesday, December 13, 2023 6:41 PM
To: For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>>
Cc: Scott Landsbaum <scott at scottlandsbaum.com<mailto:scott at scottlandsbaum.com>>
Subject: Re: [E-trademarks] Trade Show booth as specimen

I'm wondering a little bit what the photo actually shows. A lot of tradeshow booths are the company name and a few people hanging around but no explicit text on the booth banner explaining what the company does. If you're at an accounting
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I'm wondering a little bit what the photo actually shows. A lot of tradeshow booths are the company name and a few people hanging around but no explicit text on the booth banner explaining what the company does.  If you're at an accounting show and the booth says ABC & Co., you wouldn't know from the picture that ABC & Co. is an accounting firm.

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Scott
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On Wed, Dec 13, 2023 at 3:35 PM Crane, Susan via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:
That shouldn’t be necessary.  If the mark is used to promote others goods, attending a trade show where you were promoting those goods, whether they could be ordered onsite or not, is still providing the service.  It is not akin to point of purchase displays.

Susan L. Crane
Group Vice President, Legal
Intellectual Property, Brands & Marketing

Wyndham Hotels & Resorts, Inc.
22 Sylvan Way
Parsippany, NJ 07054
O (973) 753-6455
M (973) 879-3420
Susan.Crane at wyndham.com<mailto:Susan.Crane at wyndham.com>

From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com<mailto:e-trademarks-bounces at oppedahl-lists.com>> On Behalf Of voyer--- via E-trademarks
Sent: Wednesday, December 13, 2023 3:56 PM
To: Oppedahl Carl <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>>
Cc: voyer at keganlaw.com<mailto:voyer at keganlaw.com> <daniel at keganlaw.com<mailto:daniel at keganlaw.com>>
Subject: Re: [E-trademarks] Trade Show booth as specimen

Can Applicant’s authorized representative certify personal knowledge that the photo accurately represents the reality including the date it was takenn; and also certify that there was an ordering mechanism at the trade show— parallel to what
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Can Applicant’s authorized representative certify personal knowledge that the photo accurately represents
the reality including the date it was takenn; and also certify that there was an ordering mechanism at the
trade show— parallel to what a web sitte needs to have for goods, to be more than just advertising?

Daniel Kegan *  <daniel at keganlaw.com<mailto:daniel at keganlaw.com>>
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On Dec 13, 2023, at 2:29 PM, Janet Satterthwaite via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:

Hello brain trust

We filed a use-based application for MARK for sales and marketing of [consumer goods].

The specimen was the mark prominently displayed on client's booth at an industry trade show.

The photo of the booth was from an industry blog.

The specimen has been refused, first, b/c the photo was in a third party blog (so???);

and second, because it does not show a direct association between the mark and the services.

How can that be? A booth at a trade show can only be for the purpose of sales and marketing of the goods. Moreover, the blog post described how the goods were displayed at the booth.

Has anyone encountered this before, before I dive in to the research?

thx

Janet

Janet F. Satterthwaite|Partner/ Chair, Trademark Practice|Potomac Law Group, PLLC
1717 Pennsylvania Avenue, NW, Suite 1025
Washington, D.C. 20006
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