[E-trademarks] Trademarks for Full Names

[Edward Timberlake]

For reasons that are not entirely clear, there are a ton of registrations
for full names ostensibly as trademarks for financial services in
International Class 36 issued without being refused under 2(e)(4).

A search along these lines should return some of the more recent ones:

RD:[20230101 TO *] AND IC:036 AND GS:financial AND CB:1a AND MD:4 AND
identifies AND consent



Sincerely,

Ed Timberlake
*Board Certified Specialist in Trademark Law
<https://www.nclawspecialists.gov/for-the-public/find-a-board-certified-specialist/results/detail/?id=29473>*

*Timberlake Law* <http://timberlakelaw.com/>
Chapel Hill, NC

Schedule a call on Clarity <https://clarity.fm/edtimberlake>
ed at timberlakelaw.com
919.960.1950








On Thu, Jul 25, 2024 at 12:02 PM John Dugger via E-trademarks <
e-trademarks at oppedahl-lists.com> wrote:

> When I was an Examining Attorney, we were specifically told not to issue
> 2e4 refusals in those circumstances. The addition of the first name makes
> it more than primarily merely a surname.
>
> All the best,
>
> John
>
> Sent from my iPhone
>
> On Jul 25, 2024, at 11:55 AM, Crane, Susan via E-trademarks <
> e-trademarks at oppedahl-lists.com> wrote:
>
> 
>
> Usually when the mark comprises a full name, you have to indicate whether
> it is a living person, and if so, whether you have consent, but I’ve never
> seen a 2(e)(4) refusal under those circumstances.
>
>
>
> *Susan L. Crane*
>
> *Group Vice President, Legal*
>
> *Intellectual Property, Brands & Marketing*
>
>
>
> Wyndham Hotels & Resorts, Inc.
>
> 22 Sylvan Way
>
> Parsippany, NJ 07054
>
> *O* (973) 753-6455
>
> *M* (973) 879-3420
>
> Susan.Crane at wyndham.com
>
>
>
>
>
>
>
> *From:* E-trademarks <e-trademarks-bounces at oppedahl-lists.com> *On Behalf
> Of *Michael Eshaghian via E-trademarks
> *Sent:* Thursday, July 25, 2024 11:48 AM
> *To:* For trademark practitioners. This is not for laypersons to seek
> legal advice. <e-trademarks at oppedahl-lists.com>
> *Cc:* Michael Eshaghian <michael at meshiplaw.com>
> *Subject:* [E-trademarks] Trademarks for Full Names
>
>
>
> Hi all, I would appreciate any cases or other legal authority regarding
> registration of marks comprised of a full name, specifically analyzed under
> Section 2(e)(4) (primarily merely surname). TMEP 1211. 01(b) discusses
> surnames combined with
>
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> Hi all,
>
>
>
> I would appreciate any cases or other legal authority regarding
> registration of marks comprised of a *full* name, specifically analyzed
> under Section 2(e)(4) (primarily merely surname). TMEP 1211.01(b) discusses
> surnames combined with other matter, but there is no discussion about
> combination with first names, specifically.
>
>
>
> Thank you,
>
> Michael
>
>
>
> *Michael Eshaghian*
>
> Attorney
>
>
> *Mesh IP Law, PC*
>
> 5632 Van Nuys Blvd. #1395
>
> Van Nuys, CA 91401
>
> (213) 357-5668 call & text
>
> michael at meshiplaw.com
>
> www.MeshIPLaw.com
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