[E-trademarks] FW: Try Trademark Center beta

Ken Boone boondogles at hotmail.com
Fri Nov 22 21:17:56 UTC 2024 

If it helps, the two searches below suggest that 400,962/511,679 = 78.362% of TEAS filings for calendar year 2024 have an attorney of record entry (where, in theory, pro se applicants do not include an attorney of record in their TEAS applications).

511,679 results for FD:[20240101 TO 20241231] AND SN:98*

400,962 results for FD:[20240101 TO 20241231] AND SN:98* AND AT:*


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Ken Boone
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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com> on behalf of Crane, Susan via E-trademarks <e-trademarks at oppedahl-lists.com>
Sent: Friday, November 22, 2024 2:59 PM
To: For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com>
Cc: Crane, Susan <susan.crane at wyndham.com>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta


I found an article in the Trademark Reporter with statistics up through 2019 that showed appx. 75% filed by an attorney.



Susan L. Crane

Group Vice President, Legal

Intellectual Property, Brands & Marketing



Wyndham Hotels & Resorts, Inc.

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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com> On Behalf Of Janice Housey via E-trademarks
Sent: Friday, November 22, 2024 3:44 PM
To: For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com>
Cc: Janice Housey <jhousey at litmuslaw.com>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta



Pam— If I read your email correctly you are saying that 15% of applications are filed at the USPTO by trademark attorneys? This seems widely inaccurate. I am sure like many on this list when I am analyzing a mark cited as a 2(d) and/or one raised

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Pam—



If I read your email correctly you are saying that 15% of applications are filed at the USPTO by trademark attorneys?  This seems widely inaccurate.  I am sure like many on this list when I am analyzing a mark cited as a 2(d) and/or one raised in a search--  I look to see who filed the application etc. as part of my analysis.  While this is not a scientific method, I would say that it is more like 85% of applications and registrations I need to look at in more depth are filed by a trademark practitioner.  Of course, under current rules ANY application (or maintenance document) filed on behalf of a non-U.S. owner, must be filed by a U.S. attorney.  That alone would seem to raise the numbers.  What are others seeing in terms of likely percentage of applications filed by IP attorneys?



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Litmus Law PLLC



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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com<mailto:e-trademarks-bounces at oppedahl-lists.com>> On Behalf Of Kevin Grierson via E-trademarks
Sent: Friday, November 22, 2024 11:52 AM
To: For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>>
Cc: Kevin Grierson <kgrierson at cm.law<mailto:kgrierson at cm.law>>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta



That’s an interesting insight, thanks.    I’d be really curious to see a demographic breakdown of filers, if such a thing exists.



Kevin Grierson​​​​

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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com<mailto:e-trademarks-bounces at oppedahl-lists.com>> On Behalf Of Pamela Chestek via E-trademarks
Sent: Friday, November 22, 2024 11:46 AM
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Cc: Pamela Chestek <pamela at chesteklegal.com<mailto:pamela at chesteklegal.com>>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta



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I asked a trademark examining attorney one time what their estimate was on the number of applications they process that are from experienced trademark attorneys, rather than pro se or the passing lawyer who does applications as part of their general practice. Their estimate was 15%. We are a very small part of the user base and they won't be optimizing for us.

Pam

Pamela S. Chestek
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On 11/22/2024 8:40 AM, Kevin Grierson via E-trademarks wrote:

I’m all for making the USPTO as accessible as possible.  But making the trademark filing center mobile-friendly to the detriment of the majority of the user base doesn’t seem like a particularly sensible approach.  They could, for example, have created an app for mobile users, or they could have created separate versions of the website for mobile devices and desktops.  They could even have created two separate filing paths, one with more explicit steps and instructions (and more screens) for pro se filers and another for regular filers that more closely resembles what we have in TEAS now.



And I have to wonder what percent of filers fall into the category you describe.  I don’t imagine many people who live on less than $30K and have no internet access other than their phones are going to be willing or able to pay $350 or more for a trademark application, and unlike the patent side of the PTO, there’s no discount for small or micro entities for TM filings.



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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com><mailto:e-trademarks-bounces at oppedahl-lists.com> On Behalf Of Rachael Dickson via E-trademarks
Sent: Friday, November 22, 2024 11:27 AM
To: For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com><mailto:e-trademarks at oppedahl-lists.com>
Cc: Rachael Dickson <rachael at catalyticlaw.com><mailto:rachael at catalyticlaw.com>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta



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I suspect that this feature is not, in fact, intended for trademark attorneys, but for the 15% of U.S. adults who are smartphone-only internet users - who have a smartphone, but do not have home internet access. This is seen most commonly in adults with an annual income of $30,000 or less.



Seems like it would be nice if they could file a trademark application too, even if they don't have access to a computer, yes?



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On Fri, Nov 22, 2024 at 10:59 AM Kevin Grierson via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:

I mean, I’m sure that there are examples of programmers designing a UI who were more out of touch with their user base, but I honestly can’t think of any offhand.



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From: E-trademarks <e-trademarks-bounces at oppedahl-lists.com<mailto:e-trademarks-bounces at oppedahl-lists.com>> On Behalf Of Mark Kaufman via E-trademarks
Sent: Friday, November 22, 2024 10:40 AM
To: Annette Heller <tmattorneyheller at aol.com<mailto:tmattorneyheller at aol.com>>; For trademark practitioners. This is not for laypersons to seek legal advice. <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>>
Cc: Mark Kaufman <kaufman at kaufmankahn.com<mailto:kaufman at kaufmankahn.com>>
Subject: Re: [E-trademarks] FW: Try Trademark Center beta



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On Nov 22, 2024, at 10:39 AM, Annette Heller via E-trademarks <e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com>> wrote:



Why would one file an application on a mobile phone?  No I will not be filing on a phone!!!!



Annette







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In a message dated 11/22/2024 9:07:50 AM Central Standard Time, e-trademarks at oppedahl-lists.com<mailto:e-trademarks at oppedahl-lists.com> writes:



Have to shake my head at the top feature they tout on this email for the new TM Center—“a mobile-friendly design”?!?  Maybe I’m just a dinosaur, but are any of you preparing and filing trademark applications from your smartphone?



Kevin Grierson​​​​

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Try Trademark Center beta

[Trademark                                                            Center Beta                                                            Graphic Nov                                                            2024]

This summer, the USPTO launched the beta version of our brand-new Trademark Center. For six months, we’ve offered the Trademark Electronic Application System (TEAS) and Trademark Center initial applications in parallel and used your valuable feedback to refine the new application.

On January 18, 2025, we will retire the TEAS initial application forms. Until then, you have the option to file your new application in either Trademark Center or TEAS. The cost to file remains the same in both systems.

Transition from TEAS

Over the next few years, we’ll gradually transition all trademark forms from TEAS and TEAS International (TEASi) to Trademark Center.

Trademark Center features

We designed Trademark Center with valuable feedback from attorneys, paralegals, entrepreneurs, and business owners. Our new system offers: 

  1.  A mobile-friendly design 
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  6.  Prompts to complete commonly omitted information, like personal name consent, translation, and transliteration
  7.  Improved character limits for street, city, and docket number fields
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