[E-trademarks] second oddity of the day in Trademark Center

[Jaclyn Ionin]

I know this was discussed on here during beta testing, but since I mostly
avoided the new platform until I was forced to use it, I was struck by how
the desktop/web version seems to be designed primarily for mobile use... to
me that seems like the one and only design goal - to be mobile-friendly,
which is, of course, completely asinine (not to mention... could have
easily been achieved without compromising the desktop/web experience).


JACLYN IONIN, ESQ.
Owner, Principal Attorney, Ionin Law
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[image: App Banner Image]

On Sat, Feb 8, 2025 at 6:46 PM Carl Oppedahl via E-trademarks <
e-trademarks at oppedahl-lists.com> wrote:

> Yes it is painfully clear the developers actually went out of their way to
> avoid doing meaningful alpha or beta testing with actual paying customers,
> especially not actual paying customers who serve clients.
>
> There are dozens of places where TC is actively hostile to filers who
> serve clients.  The filing system was clearly designed with one design goal
> and one only: to reduce work for USPTO staff when they would have to
> examine an application filed by a *pro se* filer.  The idea must have
> been that the *pro se* filer ought to be forced to trudge through
> laborious screen-by-screen data entry, the goal being to force validations
> and questions upon the filer to reduce how much work it would be later for
> USPTO staff.  And that no amount of labor and trudging is "too much".   If
> tacking on an extra twenty mouse clicks for the filer and an extra twenty
> minutes of screen time for the filer has a chance of saving one mouse click
> or one minute of time for the USPTO staff person, then that is the correct
> allocation of burdens.
>
> And if this imposes a massive unnecessary filing burden on the trademark
> practitioner community, who cares?
> On 2/8/2025 4:13 PM, Annette Heller wrote:
>
> That's my understanding.  In my opinion, the developers did not confer or
> test the program with trademark users to see what was right and what was
> incorrect.   In my former life before law school, I designed forms and I
> always had the user review and use drafts before printing.  I would expect
> program developers to do the same.
>
> Annette
>
> Annette P. Heller
> Trademark/Copyright Attorney
> TM Law & Associates
> 400 Chesterfield Center Ste 400
> Chesterfield [St Louis] MO 63017
>
> www.TrademarkAtty.com <http://www.trademarkatty.com/>
>
> 314-469-2610 Fax 314-469-4850
> In a message dated 2/8/2025 5:08:06 PM Central Standard Time,
> e-trademarks at oppedahl-lists.com writes:
>
>
> Today I was trying to prepare a trademark application in Trademark
> Center.  The click path eventually brought me to the place to upload my
> specimens of use.  This application has only one trademark class.  I was
> uploading six specimens of use.
>
> For each of my six specimens of use, TC requires that I laboriously
> enter a DOFU and a DOFUIC.
>
> The developers apparently contemplate that there might be six DOFUs, one
> for each of my specimens of use.  This strikes me as stupid.  The DOFU
> does not apply to the specimens.  It applies to the trademark.  Right?
>
> The developers apparently contemplate that there might be six DOFUICs,
> one for each of my specimens of use.  This strikes me as stupid.  The
> DOFUIC does not apply to the specimens.  It applies to the trademark.
> Right?
>
>
>
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