[E-trademarks] Strategy for Japanese logo

Esther Lee estherdahyunlee at gmail.com
Sun Jun 8 01:03:56 UTC 2025


Hi, a client with a word mark registration wants to apply for a logo
containing equivalent Japanese characters. They've asked if they need a
separate English logo application. I'll advise yes only if they want
maximum protection and plan to use both versions commercially; otherwise, I
don't see the need, especially given their word mark registration. Is there
anything I'm missing?

Esther Lee
KENJA
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