[E-trademarks] 2024 USPTO filings (mostly not from this list)

Pamela Chestek pamela at chesteklegal.com
Mon Jan 20 23:56:16 UTC 2025


Oh, we're there.

Pam

Pamela S. Chestek
Chestek Legal
PLEASE NOTE OUR NEW MAILING ADDRESS
4641 Post St.
Unit 4316
El Dorado Hills, CA 95762
+1 919-800-8033
pamela at chesteklegal.com
www.chesteklegal.com

On 1/20/2025 3:41 PM, Orvis wrote:
> For the reasons you stated, I wish somebody would start a competitive 
> service where the results are based on what you searched for, not what 
> the algorithm suggests.  If the marketplace rules are what they are, 
> brands for a lot of things don't matter. That's why you see a ton of 
> nonsensical brand names for low dollar product.  I am concerned that 
> one day those will be the only results you see.
>
> Jan 20, 2025 6:29:39 PM Pamela Chestek via E-trademarks 
> <e-trademarks at oppedahl-lists.com>:
>
>     Thanks Emil, that's very interesting. For what it's worth, I find
>     Amazon to be a fairly useless marketplace for this very reason.
>     Nowadays the results list is garbage. You used to be able to scan
>     for reputable sellers but I can't find them anymore. Whenever I
>     search, virtually all the results are for consonant-only products,
>     generally with spelling or grammatical errors in the listing. I'm
>     not going to buy consonant-only computer cables because they might
>     fry my electronics, or eye hooks because they will be made of
>     inferior metal, or a replacement stylus because it might not mate
>     with my tablet. I recently read an article published in the TMR
>     <https://www.inta.org/resources/the-trademark-reporter/>
>     suggesting there would be a post-trademark world because AI will
>     be so good at ascertaining what product we need we won't need to
>     rely on trademarks, but we aren't there yet.
>
>     So in IMHO, while many of the trademarks are actually legitimately
>     used for products, Amazon has successfully fostered a marketplace
>     so full of crap that it has become completely unreliable. Perhaps
>     they should direct their efforts at verifying the legitimacy of
>     vendors and the reliability of their products (gee - isn't that
>     what stores used to do?), not using a trademark registration as a
>     proxy for it.
>
>     Pam
>
>     Pamela S. Chestek
>     Chestek Legal
>     PLEASE NOTE OUR NEW MAILING ADDRESS
>     4641 Post St.
>     Unit 4316
>     El Dorado Hills, CA 95762
>     +1 919-800-8033
>     pamela at chesteklegal.com
>     www.chesteklegal.com
>
>     On 1/20/2025 11:55 AM, Emil Ali via E-trademarks wrote:
>>
>>     I think I have some insight to what everyone might consider a
>>     problem.
>>
>>     First, we have to understand why “these applicants” file
>>     trademark applications with the USPTO.  It can easily be
>>     explained, not by the USPTO’s inaccurate suggestion that China is
>>     subsidizing filings, but because “these applicants” want to sell
>>     on Amazon.com, and that company requires (currently) a pending
>>     application with a trademark authority.  In the US, it would be
>>     the USPTO.
>>
>>     Why Amazon requires a trademark application is simple—they rely
>>     on the government to be the determining factor (to save them
>>     money) on who owns a TM, and hopefully to make the takedown
>>     process easier.  So if I want to sell my Tumi Backpack on their
>>     website, I cannot—because I don’t have the Amazon Brand Registry
>>     Code from Tumi’s mark.  When people ask why there are so many
>>     gibberish trademarks filed—one can just see that those are the
>>     easiest to fly through the USPTO.
>>
>>     Next, not all the attorneys who get involved are bad. Many are
>>     down on their luck, and many more have their identity stolen. 
>>     Others also work with larger staff to get what their clients
>>     want—a filed application to get onto ABR. I have seen all ends of
>>     the spectrum—not everyone who represents applicants from China
>>     are “bad.”
>>
>>     I also understand that Amazon is feeling the pressure of their
>>     mistake.  On of their outside counsels, Brad Behar, has been
>>     filing “anonymous” grievances against attorneys who practice
>>     before the USPTO—usually ones that complained to Amazon about
>>     being on a blacklist (remember that for a while if you took over
>>     the POA in an application subject to sanctions, you were placed
>>     on a blacklist).  They have since expanded their grievance
>>     submission process to anyone who has filed a large number of
>>     trademark applications from China.
>>
>>     Finally, the USPTO is obligated, under the APA, to allow
>>     attorneys licensed in any state or territory to appear before
>>     them in non-patent matters.  As such, I don’t believe an exam is
>>     possible, absent congressional intervention.  I also don’t know
>>     how much that would help.
>>
>>     My take—solve the problem by telling Amazon to stop abusing the
>>     trademark system.  If sellers in China did not need to apply for
>>     a trademark application, we would not have the flood of
>>     applications. Unfortunately, though, Amazon has outsized
>>     influence at the USPTO, and many people on this listserv may also
>>     see a lower volume of applications, because non-Chinese sellers
>>     are looking for the same ABR code.
>>
>>     *Emil J. Ali *
>>
>>     PARTNER
>>     *P:* 310.596.1234  | *C:* 202.556.3645  | *F:* 310.649.7890
>>     emil at mccabeali.com
>>
>>     McCabe & Ali, LLP
>>
>>     13337 South Street, Suite 555, Cerritos, CA 90703
>>     O: 877.633.4097  | mccabeali.com
>>
>>     *From: *E-trademarks <e-trademarks-bounces at oppedahl-lists.com> on
>>     behalf of Miriam Richter, Esq. via E-trademarks
>>     <e-trademarks at oppedahl-lists.com>
>>     *Date: *Monday, January 20, 2025 at 11:41 AM
>>     *To: *Annette Heller <tmattorneyheller at aol.com>, For trademark
>>     practitioners. This is not for laypersons to seek legal advice.
>>     <e-trademarks at oppedahl-lists.com>
>>     *Cc: *Miriam Richter, Esq. <mrichter at richtertrademarks.com>
>>     *Subject: *Re: [E-trademarks] 2024 USPTO filings (mostly not from
>>     this list)
>>
>>     All good points and some of the reasons I gave up on it. My
>>     crusade was actually not because of the fraud issues but was, as
>>     Pam describes it, the knowledge gap. It was also before the US
>>     attorney requirement. I can’t tell you how many meetings I
>>     attended where the quality of applications was the source of our
>>     angst. As Carl can confirm (because he is an exception) my gripes
>>     started with the patent attorneys and the others who do trademark
>>     work on the side. Those of us who are 100% trademark do a lot of
>>     damage control for applications filed by the non-TM practitioners.
>>
>>     Since then, however, our collective focus (and mine) has been
>>     shifted to bigger and more pressing issues. I don’t think we will
>>     find a solution but rather, will continue chopping away at the
>>     problem in small bites by making small changes.
>>
>>     Into the breach we must charge!
>>
>>     Best,
>>
>>     Miriam
>>
>>     Miriam Richter, Attorney at Law, P.L.
>>
>>     /Make Your Mark!// ®/
>>
>>     Trademark, Copyright, and other Intellectual Property Matters
>>     2312 Wilton Drive, Suite 9
>>     Wilton Manors, Florida 33305
>>
>>     954-977-4711 office
>>
>>     954-240-8819 cell
>>     954-977-4717 facsimile
>>     *
>>     **NOTICE: This e-mail message and any attachment to this e-mail
>>     message contains _confidential information_ that may be _legally
>>     privileged_. If you are not the intended recipient, you must not
>>     review, retransmit, convert to hard copy, copy, use or
>>     disseminate this e-mail or any attachments to it. If you have
>>     received this e-mail in error, please notify us immediately by
>>     return e-mail or by telephone at 954-240-8819 and delete this
>>     message. Please note that if this e-mail message contains a
>>     forwarded message or is a reply to a prior message, some or all
>>     of the contents of this message or anyattachments may not have
>>     been produced by the sender.*
>>
>>     *From:*E-trademarks <e-trademarks-bounces at oppedahl-lists.com> *On
>>     Behalf Of *Annette Heller via E-trademarks
>>     *Sent:* Monday, January 20, 2025 2:27 PM
>>     *To:* e-trademarks at oppedahl-lists.com;
>>     e-trademarks at oppedahl-lists.com
>>     *Cc:* Annette Heller <tmattorneyheller at aol.com>
>>     *Subject:* Re: [E-trademarks] 2024 USPTO filings (mostly not from
>>     this list)
>>
>>     I agree with Pam's reasoning.  An exam won't solve any of the
>>     problems and would become another administrative expense
>>
>>     Annette P. Heller
>>     Trademark/Copyright Attorney
>>     TM Law & Associates
>>     400 Chesterfield Center Ste 400
>>     Chesterfield [St Louis] MO 63017
>>
>>     www.TrademarkAtty.com <http://www.trademarkatty.com/>
>>
>>     314-469-2610 Fax 314-469-4850
>>
>>     In a message dated 1/20/2025 12:15:42 PM Central Standard Time,
>>     e-trademarks at oppedahl-lists.com writes:
>>
>>         As one of only 25 certified trademark specialists in the
>>         country,* and having been on the committee that prepares the
>>         questions and grades the exams, I think I can speak with some
>>         authority!
>>
>>         I don't think the problem is one of knowledge but one of
>>         identity of the filer, and the PTO claims to be addressing
>>         the latter problem (in part by diligently rooting out those
>>         virtual addresses). The difficulty of an exam is where you
>>         draw the line on knowledge. Will you draw it where those
>>         business lawyers who file 2-3 applications are year, and
>>         surely don't know the TMEP (and, god forbid, are still filing
>>         paper applications) will fail, or not bother to take it? Who
>>         does that serve? (Well us, for starters.) How huge is the
>>         administrative burden and cost of testing tens of thousands
>>         of people?
>>
>>         The data you cited revealed very few offices filing a lot of
>>         applications. IMHO, what the attorney representation
>>         requirement did was turn a cottage industry into a
>>         consolidated industry that works way more efficiently than
>>         those individuals ever did. The industrial machine will have
>>         a lawyer take (and pass) the exam and still file just as many
>>         fraudulent applications. Crooks gonna crook and there are
>>         plenty of lawyers who would be willing to flout the ethical
>>         rules to do it - I mean, it's not like they send you to jail
>>         for it. So you won't have solved the problem but you will
>>         have reduced the number lawyers available to the public for
>>         legitimate work. So I don't see testing as a step that will
>>         actually do much to address the problem.
>>
>>         Pam
>>
>>         *AFAIK, North Carolina is the only state to have a trademark
>>         specialty and there are currently 25 of us on the list. 👋👋
>>         my fellow NC specialists!
>>
>>         Pamela S. Chestek
>>         Chestek Legal
>>         PLEASE NOTE OUR NEW MAILING ADDRESS
>>         4641 Post St.
>>         Unit 4316
>>         El Dorado Hills, CA 95762
>>         +1 919-800-8033
>>         pamela at chesteklegal.com
>>         www.chesteklegal.com <http://www.chesteklegal.com>
>>
>>         On 1/20/2025 9:36 AM, Lara Pearson via E-trademarks wrote:
>>
>>         Perhaps the list serv can pick up the mantle if there is
>>         consensus here that this might be a  viable solution.
>>
>>         I'd be especially thrilled if we could swap this solution out
>>         for the ineffective, arduous Domicile Requirement that does
>>         nothing to achieve it's stated purpose (as Clarivate's table
>>         shows) and instead causes bona fide applicants time, money
>>         and stress.
>>
>>         Thoughts?
>>
>>         Lara Pearson, Esq.
>>
>>         Law Office of Lara Pearson Ltd, PBC & Brand Geek
>>
>>         775.833.1600
>>
>>         Calendly.com/BrandGeek <http://Calendly.com/BrandGeek> (let's
>>         meet)
>>
>>         Creative typoing by iPhone
>>
>>             On Jan 20, 2025, at 9:32 AM, Miriam Richter, Esq.
>>             <mrichter at richtertrademarks.com>
>>             <mailto:mrichter at richtertrademarks.com> wrote:
>>
>>         Lara,
>>
>>         For years, I was very vocal about this idea (as many on this
>>         list serve can attest). As hard as I tried, and as many PTO
>>         and AIPLA officials as I talked to, I could not get any
>>         traction. If you want to pick up the mantle, you have my full
>>         support!
>>
>>         Best,
>>
>>         Miriam
>>
>>         Miriam Richter, Attorney at Law, P.L.
>>
>>         /Make Your Mark!// ®/
>>
>>         Trademark, Copyright, and other Intellectual Property Matters
>>         2312 Wilton Drive, Suite 9
>>         Wilton Manors, Florida 33305
>>
>>         954-977-4711 office
>>
>>         954-240-8819 cell
>>         954-977-4717 facsimile
>>         *
>>         **NOTICE: This e-mail message and any attachment to this
>>         e-mail message contains _confidential information_ that may
>>         be _legally privileged_. If you are not the intended
>>         recipient, you must not review, retransmit, convert to hard
>>         copy, copy, use or disseminate this e-mail or any attachments
>>         to it. If you have received this e-mail in error, please
>>         notify us immediately by return e-mail or by telephone at
>>         954-240-8819 and delete this message. Please note that if
>>         this e-mail message contains a forwarded message or is a
>>         reply to a prior message, some or all of the contents of this
>>         message or anyattachments may not have been produced by the
>>         sender.*
>>
>>         *From:*E-trademarks <e-trademarks-bounces at oppedahl-lists.com>
>>         <mailto:e-trademarks-bounces at oppedahl-lists.com>*On Behalf Of
>>         *Lara Pearson via E-trademarks
>>         *Sent:* Monday, January 20, 2025 12:21 PM
>>         *To:* e-trademarks at oppedahl-lists.com
>>         <mailto:e-trademarks at oppedahl-lists.com>
>>         *Cc:* Lara Pearson <lara at brandgeek.net>
>>         <mailto:lara at brandgeek.net>; e-trademarks at oppedahl-lists.com
>>         <mailto:e-trademarks at oppedahl-lists.com>
>>         *Subject:* Re: [E-trademarks] 2024 USPTO filings (mostly not
>>         from this list)
>>
>>         One of the suggestions I made in my post was that the US PTO
>>         administer a trademark admissions exam similar in nature to
>>         that which it uses for patent attorneys.
>>
>>         I would love to know ya'll thoughts on whether that could
>>         work to address the issue of fraudulent, primarily Chinese,
>>         TM apps.
>>
>>         I'm especially curious to hear from Carl and the other
>>         patent/TM attorneys on the list.
>>
>>         Happy MLK Day.
>>
>>         Warmly,
>>
>>         Lara Pearson, Esq.
>>
>>         Law Office of Lara Pearson Ltd, PBC & Brand Geek
>>
>>         775.833.1600
>>
>>         Calendly.com/BrandGeek <http://Calendly.com/BrandGeek> (let's
>>         meet)
>>
>>         Creative typoing by iPhone
>>
>>             On Jan 19, 2025, at 6:02 PM, Pamela Chestek via
>>             E-trademarks <e-trademarks at oppedahl-lists.com> wrote:
>>
>>             Fascinating reading, thanks for posting Lara.
>>
>>             Pam
>>
>>             Pamela S. Chestek
>>             Chestek Legal
>>             PLEASE NOTE OUR NEW MAILING ADDRESS
>>             4641 Post St.
>>             Unit 4316
>>             El Dorado Hills, CA 95762
>>             +1 919-800-8033
>>             pamela at chesteklegal
>>             www.chesteklegal.com <http://www.chesteklegal.com>
>>
>>             On 1/19/2025 5:25 PM, Lara Pearson via E-trademarks wrote:
>>
>>                 Hi List friends:
>>
>>                 Happy Sunday Funday.
>>
>>                 I reposted Robert Reading & Clarivate's data on 2024
>>                 US TM filings on LinkedIn:
>>                 https://www.linkedin.com/posts/brandgeek_trademarks-activity-7286822761556033536-bRZ3?utm_source=share&utm_medium=member_ios
>>                 <https://www.linkedin.com/posts/brandgeek_trademarks-activity-7286822761556033536-bRZ3?utm_source=share&utm_medium=member_ios>
>>
>>                 Let's discuss (here, and there, and everywhere) and
>>                 may we each find a joyful way to honor MLK tomorrow.
>>
>>                 I feel grateful for each of you, and this list brings
>>                 me joy (and so much wisdom).
>>
>>                 Cheers!
>>
>>                 Lara Pearson, Esq.
>>
>>                 Law Office of Lara Pearson Ltd, PBC & Brand Geek
>>
>>                 775.833.1600
>>
>>                 Calendly.com/BrandGeek
>>                 <http://Calendly.com/BrandGeek> (let's meet)
>>
>>                 Creative typoing by iPhone
>>
>>             -- 
>>             E-trademarks mailing list
>>             E-trademarks at oppedahl-lists.com
>>             http://oppedahl-lists.com/mailman/listinfo/e-trademarks_oppedahl-lists.com
>>
>>         -- 
>>         E-trademarks mailing list
>>         E-trademarks at oppedahl-lists.com
>>         http://oppedahl-lists.com/mailman/listinfo/e-trademarks_oppedahl-lists.com
>>
>>
>
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